Professional Selling Skills Training Course Singapore. Top sales training course Singapore

Certificate in Sales Management

Acquiring, activating and retaining customers are the mainstay of any successful sales professional. When business is bad, it simply means that a company is not attracting new customers, not keeping enough customers and not having customers make the necessary spend. Unlike other professional staff in a company, sales staff are often left to their own devices to use their common sense and diligence to sell to customers and close deals. Not surprising, many of these sales people do not perform, creating adverse financial impact on the company and for themselves. Top sales gurus know that 80% of sales success comes from a salesperson’s attitude, knowledge and skills; the balance 20% comes from hard work and luck.

Our Certificate in Sales Management course offers professional selling skills training supported by research-based content derived from the best practices of Fortune 500 companies and the latest business development strategies from leading business institutes in the world. Upon completion of the intensive course, you may use the post-nominal letters CSM behind your name.

This intensive training course, probably the best sales training program in Singapore and Asia, will equip your sales professionals with the right mind set, tools and skills to perform at a higher level, to close more deals and acquire more customers. They will learn to think more strategically, to behave more like a consultant and problem-solver to their prospects and customers. They will acquire true selling power – how to use customer-focused selling skills, how to engage in consultative selling and how to be a trusted advisor to their customers.

Administrative Information

Course Title:   Certificate in Sales Management  (CSM)

Duration:   2-day

Fee:   $988 nett per participant (no GST – saves 7%)

Course Venue:  The Regent Singapore

Course Dates:   TBA

Course fee includes certificate, lunch at hotel restaurant, coffee breaks with snacks and individual course workbook. During Covid-19, our classes will abide by the safe management guidelines of Ministry of Health and Singapore Tourism Board.

Key Topics – Certificate in Sales Management

  • Principles and practices of selling
  • Key account management fundamentals
  • Strategic planning and customer analysis
  • Exploring customer problems and needs
  • Controlling the sales dialogue – high value questions, triangulation questions, questioning funnel
  • Uncovering resistance and overcoming objections
  • Understanding buying influences
  • Sales negotiation basics
  • Customer value matrix
  • How to build trust
  • Effective closing skills
  • Sales coaching fundamentals
  • Selling virtually during Covid-19
  • The importance of Linkedin

For registration and all enquiries, please contact  Jenny Li at:

RLC is recognised as one of the best sales training companies in Singapore and Asia by Edupoll.